In today’s fast paced business environment, mobility can be a key differentiator when it comes to tapping the knowledge pool of the enterprise and applying it to solve customer problems. ERP is technology number one and if it can be tweaked to include mobility solutions then executives can easily access the organizational data base while criss-crossing geographical boundaries.
Enterprise Mobility solutions are in high demand and most companies have outsourced this function to specialized IT-vendors who have the experience and expertise to deliver the right solutions within the constraints of time and money. By signing service level agreements with an allowance for marginal 15% increase in costs, you too can be assured of a strong mobile backbone that can help employees obtain instant information by leveraging WAP technologies and respond faster to customer queries.
Prospective customers can also leverage the mobility backbone of the enterprise by sending a text message with the defined keywords and receiving relevant information instantly without waiting to log on to the company intranet. Mobility in the coming decade is going to be a critical element that will decide the future of organizations and might prove to be the deciding factor when it comes to capturing mind-share and market share in a challenging operating environment.
By responding faster to the queries of both internal and external customers, organizations can increase their brand equity, enhance vendor loyalty and demand better rates from both domestic and international clients who will value the reliability the organization offers to their business cycle. With the outbreak of the global economic recession in 2008 and the consequent economic slowdown, it has been observed that companies that had a strong technological backbone bounced back faster from the recession and actually helped to grow the size of the market by attracting investment from overseas clients.
Enterprise mobility solutions help companies cater to the needs of a geographically diversified customer base and explore new markets and territories which otherwise would have been inaccessible owing to technology challenges. So, if you have not embraced enterprise mobility yet, now is the time to do so and leverage the power of technology to the maximum.
Nowadays full service agencies have made a big difference to the way companies operate and have helped them to save time and concentrate on business development and customer relationship management rather than bothering about the groundwork to be done in building a brand.